Applied Behavioural Analysis (ABA) is a branch of the science of behaviour that involves a systematic approach to analyzing behaviour and solving practical problems to improve the human condition. ABA-based interventions have been empirically shown to be effective in treating a wide variety of problems related to child behaviour, youth anti-social behaviour, parenting, substance abuse, mental health issues, dementia, occupational health and safety, organizational management, sport, among many other areas. Brock’s new PhD in (ABA) will help address an important gap in clinical training and education in ABA in the province. Currently, there are no ABA doctoral programs in Ontario and only one other in Canada. Education in ABA leads to professional certification and accreditation for most people in the field. Adequately trained faculty with doctoral degrees in ABA are required to teach the courses that are needed for Association for Behaviour Analysis International (ABAI) accreditation. The program is consistent with our mandate of “bettering the lives of people with disabilities through quality education.” Behavioural interventions for persons with disabilities will figure prominently in coursework, practica, research projects, and PhD theses.